Currently Browsing: Business

Detailed Notes about Sports broadcasting services

Are you having problems in winning NBA sports bets? Do you lose a lot of money in NBA sports bets? Are you not satisfied with the number of wins that you have in NBA sports bets? Then you have to resort to NBA stats. NBA stats allow an NBA bettor to make an informed and reasonable decision in placing a bet. It increases the chances of winning in a bet because significant factors that might affect the outcome of the game are taken into consideration in making a bet.

NBA stats are particularly important before and during the NBA season. In placing bets before the NBA season, an NBA sports bettor has to resort to NBA stats pertaining to a team’s performance last season and the future NBA schedule of a team. These are crucial factors in the possible performance of a team in the NBA because past performance will give a glimpse of possible changes in a team’s roster or structure while future NBA schedule will show the probable fatigue actor due to long travels and consecutive games.

During the season, NBA stats are important because it updates an NBA sports better of the latest developments or change of roster in a team. Usually during the season, an injury may occur. This is a big deal for an NBA sports bettor especially if the injured player is the star player or main man of a team. These latest developments will allow the NBA sports bettor to know which team to avoid betting at and which team to bet in favor of. In addition, any changes in a roster of an NBA team are crucial. Sometimes trades between NBA teams may favor one at the expense of the other. This is important for a serious NBA sports bettor. It may influence one’s bet in favor of a team.

NBA stats that represent emotional and psychological variables are also important. Examples of these stats are the revenge factor and team satisfaction factor. Usually, when an NBA team is defeated by another NBA team, the morale of the losing NBA team is down. When both teams meet again, the losing team will definitely have a certain professional grudge with the other NBA team that beat them. This is called the revenge factor. A losing NBA team seeks to redeem their previous loss with higher morale and spirits. The team satisfaction factor represents the attitude of the players towards the team management and each other. It affects how they play in a game and with each other. Usually when the team satisfaction factor is high, players tend to play better in a game thereby allowing their team to win the game.

In order to become a winning sports bettor nowadays, one must be scientific and logical in placing bets. Hence, the use of NBA stats in NBA sports betting is indispensable. It serves as a basis for an informed decision. One cannot place bets with high stakes in it without consulting these stats. Otherwise, an NBA sports bettor will be placing one’s money in jeopardy.


Sports broadcasting services- Insights

Since its apex in the 90s, the NBA has since its popularity rise to a global scale that helped propelled Basketball as one of the most popular sport in the world. Spearheaded by the 1992 Olympics in Barcelona and its iconic Dream Team composed of Michael Jordan, Magic Johnson, Larry Bird and many other stars, NBA Basketball took the world by storm. From there on, it was just going up, fused with the invasion of Hip Hop culture in mainstream media, Basketball and Hip hop became a marriage to be reckoned with.

The NBA was cool, its merchandise was awesome, and Michael Jordan had just been crowned King of the empire. Jordan’s style with baggy shorts, air Jordan sneakers and shaved heads would become like a required uniform to any serious Basketball players, while kids would spend more time practicing their circus shots than their free throws. The 90s were the NBA glory days, and the NBA was proud of its product.

With increased revenues, and popularity, the league kept expanding, branching out and perfecting its successful formula. By the late 90s, a new breed of players was emerging, and the NBA was witnessing a new type of mentality. By the time the time the 21 century was unveiled, playing in the NBA was like stepping in a studio to record a Rap album. Hip Hop was the NBA’s soundtrack, and it became increasingly hard to differentiate between the music artist and the ball players. It was after all, the same culture, the same age groups, and the same type of fun. NBA players loved Hip Hop music, and Hip Hop artists enjoyed playing Basketball. Shaquille O’Neal had already released, Allen Iverson came with a style only seen so far in playgrounds, while dunks were starting to defy reality and look a lot more like video games. By that time the NBA had reached new heights, and was a prolific business with revenues that transcended the field of Basketball.

While the NBA money machine was in full force, there were also some troubling signs; there was an increasingly number of fights on court, games were becoming more aggressive, and outbursts of violence became more frequent. Now Basketball is a physical game, so one is expected to see temper flare, plus there was nothing that a fine or a suspension would solve.

As the year 2000 progressed, the NBA came into the limelight for many other reasons; on one side there was the extension of its market base propelled by the rise of China, which accelerated the momentum of the NBA desire to go global, and plan more NBA games overseas. On the other side there were the social movements that saw the rise of High school kids jumping straight to the NBA and the ever rising mixture of NBA players into popular culture. The issue became that NBA players, Hip Hop and Entertainment was bound to bring the remaining element always attached to them: Scandal.

From frequent arrests, questionable entourage, reports of improper conduct that included several traffic offenses, NBA players were getting a bad rap; granted it was not just the NBA players, but let’s stick to the subject at hand.

It didn’t take long before NBA players reputation began to be negatively portrayed by the media were many will present them as spoiled ingrate millionaires who do not value their opportunities. Players cited for DUI, drug related charges or weapon possession became somehow like a norm; there were even several cases of domestic violent disputes and sexual assault. Increasingly for many, there were no big difference between the lives of NBA athletes and the universe of gangsta rap.

There was nonetheless hope in the horizon with the arrival of High school phenom Lebron James, the one man show produced by Kobe Bryant who offered the best incarnation of Michael Jordan, and the confirmation of China as one of NBA most lucrative markets. All this however would not eliminate the decline in ratings capped by the Spurs-Cavaliers finals, and the ongoing battle between the NBA and its workforce in terms of Identity.

On November 19, 2004, a brawl erupted during the game between the Indian Pacers and The Detroit Pistons in Detroit. During the commotion, Pacers Ron Artest was hit with a cup of drink by a fan, and responded by going into the stand to discipline the culprit. The incident drew massive criticism from every side, from fans to media, to politicians, etc…The palace brawl as it is known today is still the NBA biggest black eye.

The NBA response was swift and clear; putting aside the heavy punishments to all involved in the brawl, the league was determined to redefine its product and eliminate any association with Hip Hop culture and the categorization of its players as Thugs and immature.

First came the dress code, the NBA was set on sending a message to all that playing in the NBA is first and foremost an employment opportunity, and therefore Athletes when not on the court should adopt and present themselves in a professional manner. The age limit was next, where the NBA eliminated the possibility for High school graduates to jump directly in the NBA; a move the league hoped would better prepare kids to the rigor and professionalism of the higher level.

In 2006, another brawl took place in New York during a game between the Knicks and the Nuggets; then there was the Tim Donaghy gambling scandal that ignited controversies regarding the fairness of the game.

It doesn’t matter that the NBA has put in place several rules such a video replay to increase fairness, and a team bench clarification rule to prevent the escalation of fights. The truth is that the NBA has done a very poor job in defining its product, and often either enjoys toying with the line of ambiguity, or is simply reactionary.

The recent near controversy regarding Tracy McGrady selection among the starters of the Western Squad at the 2010 all-star game in 2010 without a question caused a few sleepless nights to David Stern. Tracy McGrady has played less than 10 games in during the 2009/2010 season, has been persona non grata to his team the Houston Rockets, and yet was almost voted into the all-star game. Allen Iverson who has played a few more games than McGrady however was voted in as a starter for the East team.

There are many calls from both players and the media to reform the All-star game voting procedure because of cases such as McGrady and Iverson selection. The problem does not lie with the All-Star game voting system; the problem lies with the definition of the “All-Star game”.

The NBA needs to seriously reevaluate many of its parameters, and probably tone down its zealous desire to include or involve both the media and the fans. Along with the bench clearing rule, the NBA has also instituted a “No tolerance rule”, which allows a referee to give a technical foul to a player who complains too hard about a call. Those who criticize the rule remind us that Basketball is a physical emotional game, and preventing players to release those emotions is unfair.


Sports broadcasting services and Marketing

Sports marketing involves activities intended to reach and meet the desires of sports consumers. Sports’ marketing is a social activity within sports through which people get what they need, and companies advertise their products or services. Marketing is a way in which business owners tell consumers who they are and what they offer.

The internet is also used to market products to people from all over the world. Today, almost every human activity revolves around the internet, which is why most businesses are taking advantage of that to reach as many people as they possibly can. Businesses, both small and big rely on advertisements to make more sales.

The fight for customers is tightening with every passing second, which is why every business takes advertising very seriously. And it does work, people respond to advertisements very well for some reason. This is the very reason why most businesses spend billions of dollars on advertisements each year. Sometimes companies even offer free products or services to consumers; this allows the consumer to evaluate the product and hopefully make a purchase.

Examples of sports marketing include free t-shirts, logos, pens, commercials, and etc. The intention here is clear; to let people know what’s going on and hopefully get more people to watch the game on Television or go to the stadium and sped money on tickets, food, and etc. Sports alone generate billions if not trillions of dollars every year from gate fees, food, entertainments, and etc. Most of these sports are very popular including football in the Unites States, and soccer in most parts of Europe and Africa.

Sports sponsorship is when companies pay huge sums of money for a certain sport to be broadcast live on Television in exchange for advertisements. A few minutes before the game begins, different beverage products are shown to consumers. When the game is on halftime or on break, more beverage products are shown to the general public as commercials.

This gives people who live far from where the game is being played an opportunity to watch the game on Television. This means that the company pays sports marketing firms, TV stations, sports marketing agencies, and sports marketing companies to make all this possible. And you must keep in mind though that there is a lot of money involved here, probably millions for each game in exchange for a few seconds of air time.

Well-established companies understand how powerful the advertisements of products and services are. And they are willing to spend billions of dollars to reach as many people as they possibly can. The more companies advertise their products and services, the more sales they will make and hopefully more money. In this world of competition, advertisement of products or services is essential to every business big and small.